Oh, hey there!

I'm Erika Stanley

Branding Expert, AI Strategist, and your guide out of the overwhelm cycle

For almost 20 years, I've been helping business owners build systems that work FOR them. First in digital marketing, then brand strategy, now AI systems that eliminate busy work.

But here's why you're really here: AI feels like everyone's secret but yours.

You tried ChatGPT and got garbage. You think you're "not tech-savvy enough." Or you're stuck in your business wondering if AI is finally the key to scaling without losing your sanity.

Plot twist: It is. But not how everyone's teaching it.

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Here's What Nobody's Telling You About AI

Everyone teaches prompts. I teach systems that think like you, work like you, and scale your business without sounding like everyone else.

Most people get mediocre AI results because they're missing strategy. They create tools that don't work and content that screams "AI wrote this."

You don't have to.

My Brand-to-Bot Blueprint helps women create AI systems that actually work, saving 10+ hours per week while keeping your unique voice.

Because AI without strategy is just expensive busy work.

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Book a Strategy Call

Where it all began

2004-2012

The Digital Marketing Years

Learning the foundations of online business and what actually drives results

2011

Watched Watson beat Ken Jennings on Jeopardy. Was immediately obsessed.

Jeopardy-style quiz game show with two contestants' screens displaying dollar amounts and questions. The left screen shows $24,000 and asks "Who is Stoker?" with a hint about welcoming a new computer or Forbes, while the right screen shows $77,147 with a question about Bram Stoker and a monetary answer of $17,973. A man is standing behind the contestants' podiums.
Smiling woman sitting at a table in a cafe, working on her laptop with a beverage container nearby, while wearing earphones. The cafe interior is visible in the background, with promotional posters and people sitting at tables.

2013-2020

The Brand Strategy Years

Building campaigns and strategy for small biz to multi-million dollar clients, and discovering that most business owners struggle with the same thing: brand clarity and strategic systems

2021

My CEO Era

Founded Mile End Digital as a way to serve small business owners who were underserved by the traditional creative agency model.
Status quo = not good enough.

A woman with blonde hair and glasses adjusting her glasses while sitting at a wooden table. She is wearing a dark blue Pro-Choices t-shirt and looks at the camera with a slight smile. In front of her is a laptop with multiple stickers and a glass of what appears to be a cocktail. There is a green plant in the background and a pale-colored wall.

2022-2023

AI Curiosity > Tinkering > Obsession

Lots of testing, failing, and figuring out what actually works vs. what just wastes time. (My 2023 Midjourney is full of gen-AI cat images.)

Two cats in astronaut helmets floating in space with Earth in the background.
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2024-Present

The AI Queens Movement

Launched the podcast, the Society, and started proving that women + smart automation = unstoppable

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Things that 

 light me up

A woman with glasses and long reddish hair speaking at a conference. She is pointing with her right hand and standing behind a podium with a sign that reads "Bureau of Digital" and "Digital PM Summit." The background features decorative panels with blue lighting.

Watching the light bulb moment when a client realizes she just built an AI system that she can actually use and that actually sounds like her

The moment a room I’m teaching goes from "Eh, I don't know about this AI thing" to "I can't believe I waited this long" (happens more often than you'd think)

Proving that ethical and safe AI use is possible when you know what you're doing and have the right strategy

Travel, cats, novels, and my chaotic Notes app where I spill all of my crazy ideas (yes, I'm that person)

Hire Me to Speak
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Start with the Podcast

Join the Community

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