EP 24: GPT-5 Just Dropped: 4 Ways to Use ChatGPT Like a Strategic Partner (Not Like Everyone Else)

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OpenAI just released GPT-5, and while everyone's buzzing about the improvements, most people are still going to use it exactly like they used GPT-4 - generically. The real power isn't in the new features; it's in how you personalize AI to work as your strategic business partner instead of just another content generator.

In this episode, Erika breaks down what's actually changed with GPT-5 and then delivers her four-step framework to stop using ChatGPT like everyone else and start making it work specifically for you and your business.

Key Points Covered:

  • What's New with GPT-5: Unified system, better coding capabilities for no-code app creation, improved creative writing with fewer AI tells, enhanced image analysis, and dramatically better math accuracy (100% vs. 42% on college-level problems)

  • The Personalization Framework: Four strategic ways to transform ChatGPT from generic tool to customized business advisor that understands your brand, voice, and specific needs

  • Strategic AI Applications: How to use AI for sales call analysis, pattern recognition, and business optimization - going far beyond content creation

  • The Screenshot Strategy: A brilliant method for turning content inspiration into uniquely yours using ethical prompting techniques

  • Custom Instructions & Memories: How to set up ChatGPT to remember what matters about your business while forgetting the irrelevant details

The women who thrive with AI aren't the ones using it like everyone else - they're the ones who understand that personalization is the foundation of effective AI. When you combine strategic customization with GPT-5's new capabilities, you're not just using AI; you're creating a business partner that thinks and strategizes like you.

Ready to stop using ChatGPT generically and start making it work strategically for your business? Erika’s Brand-to-Bot Blueprint helps you create a fully customized AI system that knows your voice, audience, and business inside and out.


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EP 23: ChatGPT is Lying to You: What Taylor Swift's Grammy "Win" Taught Me About AI Hallucinations